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Mastering Amazon Ads (AMS) For KDP Book Publishing

Get your Amazon Advertising KDP campaigns up and running with this step-by-step guide. Optimize your ads and improve your ACOS. Read more.

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Course Skill Level
Beginner
Time Estimate
2h 48m

As the founder of Global Self Publishing, an Amazon #1 Best Selling Author, and a Top-Rated course instructor, Romney brings a treasure trove of expertise from his experience in publishing over 350 books and resources globally. His extensive background as an executive business coach, speaker, and qualified teacher equips him with unique insights and strategies to empower you in the realms of self-publishing and personal development. With more than two decades dedicated to mentoring and teaching

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About This Course

Who this course is for:

  • This course is specifically designed for self-publishers using the Amazon Kindle Direct Publishing (KDP) platform. Whether you’re just getting started or looking to optimize your existing campaigns, this course will guide you through the essential steps to give your book the best chance of reaching the right customers on Amazon through Amazon Advertising KDP.

What you’ll learn: 

  • In-depth understanding of the Amazon Advertising platform for KDP
  • How to set up and manage an Amazon Advertising account
  • Proven strategies for effective keyword research
  • Step-by-step guidance on creating Keyword, ASIN, and Category campaigns
  • Advanced tactics for optimizing your campaigns to target the right audience
  • 5 common reasons your ACOS is too high and how to fix it
  • How expanding into international markets can boost your advertising success

Requirements: 

  • A proactive attitude to apply strategies and techniques
  • A computer with internet access
  • Patience and commitment to mastering new skills
  • Basic knowledge of Amazon Kindle Direct Publishing (KDP)
  • An Amazon KDP account is recommended

Why learn from Romney Nelson?

Romney Nelson, a best-selling instructor and successful self-publisher, brings over a decade of expertise in Amazon Advertising KDP. With over 350 books published across multiple international markets, Romney has successfully navigated the challenges of Amazon’s advertising system. His hands-on experience in optimizing ad spend and increasing sales ensures you’re learning from someone who has overcome the same obstacles you might face.

Why this course is trusted and effective:

Romney has invested thousands of dollars and years of effort refining his strategies, learning from his own mistakes, and mastering the intricacies of Amazon Advertising KDP. This Amazon advertising course combines practical knowledge with actionable strategies that have been tested and proven to deliver results. By applying these lessons, you can optimize your campaigns, reduce your ACOS, and maximize your advertising budget.

What you will gain:

  • Confidence in managing and optimizing your Amazon Advertising campaigns
  • Expertise in keyword research and campaign structure
  • The ability to expand your reach through international Amazon markets
  • A step-by-step approach that helps you avoid costly mistakes

Don’t miss out on the opportunity to learn from a seasoned expert who has already done the hard work and found the most effective strategies for success.

Watch the introductory lesson to get a feel for the course, and then dive in to start implementing these proven techniques today.

REVIEWS (Overall Course rating of 4.9/5)

★★★★★

Romney is an amazing Instructor. I have been following him and his KDP methods for years now. Highly recommend if you are wanting to do advertising with Amazon Ads. Leon James

★★★★★

I’m brand new to Amazon Advertising so this course was perfect for me! It was very easy to follow and understand! My only suggestion would be to have a full course transcript to refer back to instead of having to scroll through the videos to find the specific information you may have forgotten. Thanks so much for creating this course! 🙂 Jennifer Spivey

Curious about how to stay motivated and inspired? My courses can provide the encouragement you need.

Our Promise to You

By the end of this course, you will have learned how to effectively set up and optimize your Amazon Advertising KDP campaigns, reduce your ACOS, and drive more targeted sales to your book.

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today!

Course Curriculum

Section 1 - An Introduction To The Mindset Of Amazon Advertising
The Mindset of Amazon Advertising 00:00:00
Section 2 - An Introduction To The Platform
Introducing The Platform 00:00:00
Advertising Options For Books 00:00:00
Section 3 - Amazon Advertising Keywords
Finding Keywords For Your Campaigns 00:00:00
Section 4 - Creating Your Campaigns
How To Create And Auto Campaign 00:00:00
How To Create Broad And Phrase Keyword Campaigns 00:00:00
How To Create Category And ASIN Campaigns 00:00:00
How To Optimize Amazon Ad Campaigns 00:00:00
Reasons Your ACOS Is Too High And Strategies To Lower Your ACOS 00:00:00
How To Generate Amazon Ad Reports For Campaign Performance 00:00:00
Using Amazon Ads To Launch Your Book 00:00:00
When To Start And End A Campaign 00:00:00
Section 5 - Expanding Your Advertising To Other Global Markets
Expand Your Amazon Advertising 00:00:00
New Book Advertising for Amazon Australia - Very Low ACOS 00:00:00
Section 6 - Amazon Ad Spend
What To Expect On Advertising Costs In The First 30 Days 00:00:00
Update - January 2023 Campaign Review 00:00:00
Update - February 2023 Capaign Review 00:00:00
Update - May 2023 Campaign Review 00:00:00
Update - Dec 2023 Campaign Review 00:00:00
Section 7 - Conclusion
Summary Of The Course 00:00:00
Amazon Advertising Course Project 00:00:00

About This Course

Who this course is for:

  • This course is specifically designed for self-publishers using the Amazon Kindle Direct Publishing (KDP) platform. Whether you’re just getting started or looking to optimize your existing campaigns, this course will guide you through the essential steps to give your book the best chance of reaching the right customers on Amazon through Amazon Advertising KDP.

What you’ll learn: 

  • In-depth understanding of the Amazon Advertising platform for KDP
  • How to set up and manage an Amazon Advertising account
  • Proven strategies for effective keyword research
  • Step-by-step guidance on creating Keyword, ASIN, and Category campaigns
  • Advanced tactics for optimizing your campaigns to target the right audience
  • 5 common reasons your ACOS is too high and how to fix it
  • How expanding into international markets can boost your advertising success

Requirements: 

  • A proactive attitude to apply strategies and techniques
  • A computer with internet access
  • Patience and commitment to mastering new skills
  • Basic knowledge of Amazon Kindle Direct Publishing (KDP)
  • An Amazon KDP account is recommended

Why learn from Romney Nelson?

Romney Nelson, a best-selling instructor and successful self-publisher, brings over a decade of expertise in Amazon Advertising KDP. With over 350 books published across multiple international markets, Romney has successfully navigated the challenges of Amazon’s advertising system. His hands-on experience in optimizing ad spend and increasing sales ensures you’re learning from someone who has overcome the same obstacles you might face.

Why this course is trusted and effective:

Romney has invested thousands of dollars and years of effort refining his strategies, learning from his own mistakes, and mastering the intricacies of Amazon Advertising KDP. This Amazon advertising course combines practical knowledge with actionable strategies that have been tested and proven to deliver results. By applying these lessons, you can optimize your campaigns, reduce your ACOS, and maximize your advertising budget.

What you will gain:

  • Confidence in managing and optimizing your Amazon Advertising campaigns
  • Expertise in keyword research and campaign structure
  • The ability to expand your reach through international Amazon markets
  • A step-by-step approach that helps you avoid costly mistakes

Don’t miss out on the opportunity to learn from a seasoned expert who has already done the hard work and found the most effective strategies for success.

Watch the introductory lesson to get a feel for the course, and then dive in to start implementing these proven techniques today.

REVIEWS (Overall Course rating of 4.9/5)

★★★★★

Romney is an amazing Instructor. I have been following him and his KDP methods for years now. Highly recommend if you are wanting to do advertising with Amazon Ads. Leon James

★★★★★

I’m brand new to Amazon Advertising so this course was perfect for me! It was very easy to follow and understand! My only suggestion would be to have a full course transcript to refer back to instead of having to scroll through the videos to find the specific information you may have forgotten. Thanks so much for creating this course! 🙂 Jennifer Spivey

Curious about how to stay motivated and inspired? My courses can provide the encouragement you need.

Our Promise to You

By the end of this course, you will have learned how to effectively set up and optimize your Amazon Advertising KDP campaigns, reduce your ACOS, and drive more targeted sales to your book.

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today!

Course Curriculum

Section 1 - An Introduction To The Mindset Of Amazon Advertising
The Mindset of Amazon Advertising 00:00:00
Section 2 - An Introduction To The Platform
Introducing The Platform 00:00:00
Advertising Options For Books 00:00:00
Section 3 - Amazon Advertising Keywords
Finding Keywords For Your Campaigns 00:00:00
Section 4 - Creating Your Campaigns
How To Create And Auto Campaign 00:00:00
How To Create Broad And Phrase Keyword Campaigns 00:00:00
How To Create Category And ASIN Campaigns 00:00:00
How To Optimize Amazon Ad Campaigns 00:00:00
Reasons Your ACOS Is Too High And Strategies To Lower Your ACOS 00:00:00
How To Generate Amazon Ad Reports For Campaign Performance 00:00:00
Using Amazon Ads To Launch Your Book 00:00:00
When To Start And End A Campaign 00:00:00
Section 5 - Expanding Your Advertising To Other Global Markets
Expand Your Amazon Advertising 00:00:00
New Book Advertising for Amazon Australia - Very Low ACOS 00:00:00
Section 6 - Amazon Ad Spend
What To Expect On Advertising Costs In The First 30 Days 00:00:00
Update - January 2023 Campaign Review 00:00:00
Update - February 2023 Capaign Review 00:00:00
Update - May 2023 Campaign Review 00:00:00
Update - Dec 2023 Campaign Review 00:00:00
Section 7 - Conclusion
Summary Of The Course 00:00:00
Amazon Advertising Course Project 00:00:00

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