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Email Marketing
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21 STUDENTS
2h 12m

Learn email marketing and Aweber to build your contact list and reach out to them.

Read more.
Course Skill Level
Beginner
Time Estimate
2h 12m

Instructor

Lisa Newton, BA, MSc, FMAAT has a masters degree in Investment Management and a first class honours degree in Accounting with Marketing.

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About This Course

Who this course is for:

  • Business owners
  • Marketers
  • Anyone who’s interested in knowing more about email marketing

What you’ll learn: 

  • What to write on your email content and often you should send email. 
  • Mistakes to avoid in email marketing
  • Build your contact list using Aweber features
  • How to send a series of emails
  • Steps in creating a video opt-in

Requirements: 

  • No prior knowledge is required to take this course. 

Email Marketing Using Aweber to Build Your List

You may be in business or thinking of starting out as an Internet marketer or an affiliate marketer. The key thing in any online business is to have a list and/or build a list of interested prospects/potential customers and to communicate with that list regularly.

It’s all very well to have ‘likes’ and ‘followers’ or even ‘subscribers’ to your channel – but if you want to ‘make sure’ that a message is delivered to your target customers – you need to communicate with them directly… straight into their inbox! Email marketing remains THE most effective way to make money online. Having one million likes on your fan page is useless if you have no idea who those people are or how to get in touch with them at the click of a button! 

The thing you should always remember is that ‘the money is on the list’!! And your list, is your list. People who are associates on social media platforms such as Facebook or Instagram, are not ‘yours’… they belong to Facebook or Instagram. The key is to get them to opt into your list, and to encourage them to want to hear from you… which means giving them things of perceived value and to nurture your list carefully.

Email marketing fell out of fashion for a while, but it made a resurgence as Internet marketers experimented with other methods, but soon realized that email is the most effective way to build your online business. One name on your list is said to be worth approximately one dollar in terms of potential sales that can be made with the right emailing technique, so a database of 20,000 names could potentially be worth $20,000 in annual sales to you – when you know how to treat the list right.

In this course, we bust popular myths. We look at email content and frequency… we cover what types of emails to send and when and how everything is step by step. No previous knowledge is assumed. 

This course covers how to export your contacts list from wherever they might be now to start building a list (you don’t have to start from NIL)! The more names you have, the more your list is worth. We show you how to compare and contrast the popular email responders out there – what to look for and how to effectively compare prices. We’ll show you how to get a free trial of the email software we look at, so that you can copy exactly what you are shown.

In an Internet marketer’s toolkit, email software is a necessary item. It’s not a ‘nice to have’ but an essential. It’s what your entire business model is based around, so if you are interested in making money online, becoming an affiliate marketer or just learning more about Internet marketing, then this is the course for you.

Our Promise to You

By the end of this course, you will have learned Email marketing and Aweber.

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today!

Course Curriculum

Section 1: Introduction And Course Units
Course Overview 00:00:00
The Building Blocks Of Internet Marketing 00:00:00
Your Course Tutor 00:00:00
Promotional Email 00:00:00
Value Email 00:00:00
Email Marketing Checklist 00:00:00
Send A Broadcast 00:00:00
Example Promotional Email 00:00:00
Testing The Broadcast 00:00:00
Send The Broadcast 00:00:00
How To Add A Pop Up Opt In 00:00:00
How To Add A Pop Over Opt In 00:00:00
Autoresponders 00:00:00
Free Trial Aweber 00:00:00
Create A New List 00:00:00
Turn Off Double Opt In 00:00:00
Company Branding 00:00:00
Create An Opt In Box 00:00:00
Pop Up Box Opt In 00:00:00
Follow Up Email Series 00:00:00
Email Test 00:00:00
The Benefits Of The Internet 00:00:00
What Are We Trying To Achieve 00:00:00
Video Opt-In 1 – 6 Steps To A Video Opt In 00:00:00
Video Opt-In 2 – End Result 00:00:00
Next Steps 00:00:00
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