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About This Course
Latest update – December 2020
Fact: 97% of consumers search online to find a local business in their area. There’s never been a better time to learn Local SEO. Let’s make sure your website is one of the sites consumers will find.
Are you looking for a Local SEO course that shows you how to rank business websites on page 1 on Google? Great, you’re in the right place. Maybe you own a local business or maybe you simply want to learn the process so you can set up your own local SEO agency. Whichever one it is, you can be sure I’ve got you covered. I don’t just talk the talk; I actually walk the walk and live it too.
In this course, you’ll be able to watch me in real-time as I optimise a LIVE local business website to get it on page 1 in Google. At the end of the course, you’ll find that this same website is now on page 1 for some BIG keywords! The process I follow throughout the course is the SAME process I use when ranking my client sites, so you can be confident what you’re learning is indeed used in the real world and does actually work. I will also give you access to the exact spreadsheets I use at my agency so you have everything at your disposal.
There are tons of resources for you to download throughout the course and lots of bonus tips and tricks you can use as well.
What you’ll learn:
- How to rank your local business website on page 1
- How to optimise your website like a SEO pro and beat your competitors
- How to increase your locational relevancy by using this simple trick
- How to come up with tons of content ideas for your local business blog
- How to find the best keywords to target for your local business
- How to build high quality SEO backlinks
- How to build citations
- How to track and measure your overall progress
Requirements:
- No previous SEO knowledge required
- WordPress experience is helpful but not necessary
Who this course is for:
- Anyone interested in learning Local SEO for their own business
- Local SEO agency owners who are looking to expand their knowledge
Our Promise to You
By the end of this course, you will have learned about local business marketing.
30 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about local SEO.
Course Curriculum
| Section 1 - Overview | |||
| Introduction | 00:00:00 | ||
| Downloadable Materials | 00:00:00 | ||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| What Is Local Seo And Why Is It Important? | 00:00:00 | ||
| Map Pack Vs Organic Results | 00:00:00 | ||
| The Two Elements That Make Up A Local Seo Campaign | 00:00:00 | ||
| Section 2 - Setting The Foundation | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| Mindset | 00:00:00 | ||
| CMS (Content Management System) Of Choice | 00:00:00 | ||
| How To Test If Your Website Is Mobile Friendly | 00:00:00 | ||
| How To Set Up Google Analytics | 00:00:00 | ||
| How To Set Up Google Search Console | 00:00:00 | ||
| Section 3 - Keyword Research | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| What Is A Keyword And Understanding The Intent Behind It | 00:00:00 | ||
| Brainstorming Your Sils | 00:00:00 | ||
| How To Determine Keyword Difficulty | 00:00:00 | ||
| Keyword Difficulty Pro Tip | 00:00:00 | ||
| How To Find Out What Keywords Your Website Currently Ranks For | 00:00:00 | ||
| A Free Alternative You Can Use For Keyword Research | 00:00:00 | ||
| How To Find Additional Keywords For Your Business Using Semrush | 00:00:00 | ||
| How To Find All The Keywords Your Competitors Rank For | 00:00:00 | ||
| How To Use Google Auto-suggest To Come Up With Keyword Ideas | 00:00:00 | ||
| How To Use Craigslist To Come Up With Keyword Ideas | 00:00:00 | ||
| The Importance Of Keeping Your Keywords Organised | 00:00:00 | ||
| Section 4 – Creating Content For Your Website | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| The Importance Of Content Plus The 2 Types You Should Have On Your Website | 00:00:00 | ||
| Service And Locational Based Content | 00:00:00 | ||
| Review Your Competitors | 00:00:00 | ||
| Semrush – Topic Research | 00:00:00 | ||
| Subscribe To Industry Related Blogs | 00:00:00 | ||
| Examples Of Bad Content | 00:00:00 | ||
| What To Avoid When Creating Your Content | 00:00:00 | ||
| How To Ensure Your Content Conveys Trust | 00:00:00 | ||
| The Importance Of Fresh Content | 00:00:00 | ||
| Section 5 – Google My Business | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| What Is A GMB Listing? | 00:00:00 | ||
| How To Check If Your Business Is Already Listed | 00:00:00 | ||
| How To Set Up A Google My Business Listing | 00:00:00 | ||
| How To Navigate Around The GMB Dashboard | 00:00:00 | ||
| The 9 Elements To Optimise On Your GMB Listing | 00:00:00 | ||
| How To Optimise Your GMB Listing | 00:00:00 | ||
| How To Find Out What GMB Categories Your Competitors Have Selected | 00:00:00 | ||
| What To Do If Your Business Has Multiple Locations | 00:00:00 | ||
| Section 6 - Citations | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| What Is A Citation | 00:00:00 | ||
| The Benefits Of Citations Plus The 3 Categories You Should Be Building | 00:00:00 | ||
| How To Perform A Citation Audit | 00:00:00 | ||
| How To Find Citation Opportunities For Your Business | 00:00:00 | ||
| How To Reverse Engineer Your Competitors Citations | 00:00:00 | ||
| A Recommended Vendor To Outsource The Whole Process To (If You Wish) | 00:00:00 | ||
| Section 7 – Onpage SEO | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| What Is Onpage SEO? | 00:00:00 | ||
| The Three Kings | 00:00:00 | ||
| Optimising For The First King – URL | 00:00:00 | ||
| Optimising For The Second King – SEO Title Tag | 00:00:00 | ||
| Optimising For The Third King – Page Title | 00:00:00 | ||
| How To Geotag Images For Local Relevance | 00:00:00 | ||
| An SEO Trick To Help Add Geo Relevancy To Your Website | 00:00:00 | ||
| What Are Internal Links And How To Add Them | 00:00:00 | ||
| What Is Schema And How To Easily Add It To Your Website | 00:00:00 | ||
| What Is An XML Sitemap And How To Create One | 00:00:00 | ||
| Section 8 – Page Speed And Hosting | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| The Correlation Between Page Speed And Rankings | 00:00:00 | ||
| Web Hosting And Servers | 00:00:00 | ||
| How To Test Your Websites Page Speed | 00:00:00 | ||
| Section 9 – Link Building | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| What Is A Backlink And Why Are They Important | 00:00:00 | ||
| What Is Anchor Text And Why Does It Play A Crucial Role In Link Building | 00:00:00 | ||
| What Anchor Types Does Your Website Need? | 00:00:00 | ||
| What Pages Should You Build Backlinks To? | 00:00:00 | ||
| How To Find Out What Backlinks Your Website Already Has | 00:00:00 | ||
| The Difference Between Citations And Backlinks | 00:00:00 | ||
| How To Determine What Makes A Good Backlink | 00:00:00 | ||
| How To Generate High Quality Backlinks – Strategy 1 | 00:00:00 | ||
| How To Generate High Quality Backlinks – Strategy 2 | 00:00:00 | ||
| How To Generate High Quality Backlinks – Strategy 3 | 00:00:00 | ||
| How To Generate High Quality Backlinks – Strategy 4 | 00:00:00 | ||
| Section 10 – Reviews | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| Why Are Reviews Important | 00:00:00 | ||
| How To Generate Reviews | 00:00:00 | ||
| How To Deal With Fake Reviews | 00:00:00 | ||
| Section 11– CRO (Conversion Rate Optimisation) | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| What Is CRO And Why Is It Important | 00:00:00 | ||
| How To Turn Your Website Into A Conversion Machine | 00:00:00 | ||
| My Favourite CRO Hack | 00:00:00 | ||
| Section 12 – Tracking Your Results | |||
| What We’re Going To Cover In This Section | 00:00:00 | ||
| How To Keep Track Of All Your Backlinks | 00:00:00 | ||
| How To Track Your Rankings | 00:00:00 | ||
| Key Things To Be Aware Of | 00:00:00 | ||
| Section 13 – Putting It All Together | |||
| Section 13 – Putting It All Together | 00:00:00 | ||
| Knowledge Is Power | 00:00:00 | ||
| How Long Does It Take To See Results | 00:00:00 | ||
| Where To Come If You Need Support | 00:00:00 | ||
| Section 14 – How To Sell SEO Services | |||
| How To Package Your Services | 00:00:00 | ||
| Section 15 –Conclusion | |||
| Conclusion | 00:00:00 | ||
| Section 16 – Additional Tip | |||
| What To Do If Your Rankings Aren’t Increasing | 00:00:00 | ||
| Google Algorithms You Should Know About | 00:00:00 | ||
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