Boost your online business with exceptional social media marketing skills. Enroll in the course today and learn from an expert.Read more.
Hey you, I’m Maggie. I'm a digital marketer and your creative instructor. Back in 2016 I was first introduced to the world of social media marketing. I was SO excited about the possibility of working online and being my own boss but I was really struggling with the lack of honest, authentic, and high-quality information out there for beginners. So after learning the ropes the hard way and becoming a successful freelancer, I set out to help make things easier for creative overachievers like
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About This Course
Who this course is for:
- Business owners
- Social Media Managers
What you’ll learn:
- Social Media Platforms
- Branding and Content Marketing
- Social Media Strategy
- No prior knowledge is required to take this course
Exceptional social media marketing is a key aspect of succeeding online for any business. So whether you’re looking to learn this as a skill to grow your own business or you want to become a social media manager and work for businesses all over the world – this course is for you!
This course is designed in a way that will take you from being a complete beginner in the world of social media, to an absolute pro using only free online tools.
All of the content you will find here, is based on the exact tips and techniques I wish I knew about when I first began working online as a social media manager, combined with the latest knowledge of the rapid-moving social media world.
This is a longer course so I have divided it into the following main sections to make it easier for you to break your learning down into chunks:
Setting Up for Success
- By the end of this section, you’ll have the confidence that no matter what your current skill level is in this area, you absolutely CAN succeed in becoming an exceptional social media marketer.
Social Media Platforms
- This is where we’ll cover how to use each of the main social platforms for business instead of for personal use and how to get the most out of your time spent on each platform.
Branding and Content Marketing
- Here, you’ll discover how to develop powerful brands, create beautiful graphics, and write compelling content.
Social Media Strategy
- You will learn the importance of having a strategy in place and how to develop an invaluable strategy for any business.
Optimise Your Workflow
- Get to know handy scheduling tools, project management systems and other handy tools that will help you get more out of the time you spend online.
- In this section of the course, we’ll be diving into the world of Facebook Ads as well as how you can easily advertise on other social platforms like LinkedIn and Pinterest.
- This is where you’ll learn how to measure the success of your efforts and make adjustments going forward based on what’s working and what isn’t.
- In the last section of the course, we’ll dive into understanding your client’s business outside of just their social media content. This is where you’ll supercharge your knowledge and start thinking about how everything fits together in the business and marketing space.
And of course, you’ll have your handy course guide with links to all the tools and resources we’ll be using throughout the course and a few additional ones I thought might be helpful.
All you need to participate in the course is access to a laptop or tablet/smartphone and a positive attitude, so I hope you’ll consider joining me and I can’t wait to see you on the inside!
Our Promise to You
By the end of this course, you will have learned exceptional social media marketing.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today!
|Section 1 - Planning For Success|
|What To Expect (And Course Guide)||00:00:00|
|Why Are You Here?||00:00:00|
|Marketing Myths Debunked||00:00:00|
|Your First Client||00:00:00|
|Section 2 - Social Media Platforms|
|Social Media Introduction||00:00:00|
|Business vs Personal Social Media||00:00:00|
|Organic vs Paid Social Media||00:00:00|
|Which Platforms To Choose||00:00:00|
|Twitter For Beginners||00:00:00|
|How To Use Twitter||00:00:00|
|LinkedIn For Beginners||00:00:00|
|How To Use LinkedIn – For Personal Profiles||00:00:00|
|How To Use LinkedIn – For Company Pages||00:00:00|
|Facebook For Beginners||00:00:00|
|How To Use Facebook||00:00:00|
|Instagram For Beginners||00:00:00|
|How To Use Instagram||00:00:00|
|Pinterest For Beginners||00:00:00|
|How To Use Pinterest||00:00:00|
|TikTok For Beginners||00:00:00|
|How To Use TikTok||00:00:00|
|Expert TikTok Advice||00:00:00|
|YouTube For Beginners||00:00:00|
|How To Use YouTube||00:00:00|
|Video Topic Research||00:00:00|
|Section 3 - Branding And Content|
|What Makes A Powerful Brand||00:00:00|
|Create A Brand Identity Kit||00:00:00|
|Content Marketing 101||00:00:00|
|Get Endless Content Ideas||00:00:00|
|Find Free-To-Use Content||00:00:00|
|Design Powerful Graphics||00:00:00|
|Make Them Feel First||00:00:00|
|Master Compelling Copywriting||00:00:00|
|Section 4 - Social Media Strategy|
|Why You Need A Strategy||00:00:00|
|Get To Know The Business||00:00:00|
|Develop Customer Personas||00:00:00|
|Collaborations And Partnerships||00:00:00|
|Your Engagement Strategy||00:00:00|
|Leverage User Generated Content||00:00:00|
|You’re Halfway There!||00:00:00|
|Present Your Strategy||00:00:00|
|Create A Content Calendar||00:00:00|
|Section 5 - Optimise Your Workflow|
|Secrets Of Batching Content||00:00:00|
|Scheduling Your Content||00:00:00|
|Later And Canva Scheduling||00:00:00|
|Other Useful Tools||00:00:00|
|Project Management Tools||00:00:00|
|Section 6 - Paid Social Ads|
|Where To Start?||00:00:00|
|Boosting A Post||00:00:00|
|Fundamentals Of Facebook Ads||00:00:00|
|Set Up Business Manager||00:00:00|
|Choose The Right Objective||00:00:00|
|Audience, Placement And Budget||00:00:00|
|Copy And Creative||00:00:00|
|Designing Your Ads||00:00:00|
|Why Engagement Campaigns?||00:00:00|
|Tips And Takeaways||00:00:00|
|Section 7 - Measuring Success|
|Measure Your Success||00:00:00|
|Analytics Deep Dive||00:00:00|
|YouTube And Competitor Analysis||00:00:00|
|Section 8 - The Wider Business|
|Digital Marketing Funnels||00:00:00|
|Make Social Media Better||00:00:00|
|Section 9 - Course Assignment|
|Test Your Social Media Skills||00:00:00|
|Section 10 - What's Next?|