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Sales Psychology
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Learn the parts of the brain, how it works, and how they affect the buying process.

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About This Course

Who this course is for:

  • Sales professionals
  • Anyone involved in the selling process

What you’ll learn:

  • Sales psychology
  • What different buyer behaviors mean
  • How to get more people to talk to you
  • How to identify warning signs in a deal


  • No prior knowledge is required to take this course

The brain is a complex machine. Its biological structure is organized to best benefit our species for survival.

This has some… twenty-first-century problems… which require twenty-first-century solutions!

In this course, we will look at the parts of the brain, how the brain reacts to stimuli, and how salespeople can help prospects move into different modes of thinking.

What’s taught in this course will help with objection handling, qualifying, understanding prospect behaviors/reactions, and why they do what they do, to really excel at sales

We also need to understand how our behaviors cause reactions inside our prospects’ brains and how we should respond when we see prospects exhibiting specific responses to our sales conversations/presentations.

We won’t sell just on logic and reasoning. We won’t sell based purely on emotions. To satisfy all parts of the brain and establish a real connection and solution, we need to engage emotional and logical thought processes in a way that entices the prospect and makes them WANT to buy.

When we appeal to multiple needs, logic and emotions, we can build a better presentation of our product/service. In doing so, we can improve our win rates and increase our revenue.

Our Promise to You

By the end of this course, you will have learned how to become more comfortable playing the guitar. 

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today!

Course Curriculum

Section 1 - Introduction
Introduction 00:00:00
How To Use Sales Psychology 00:00:00
Understanding The Buying Process 00:00:00
Section 2 - Why Prospects DON'T Call You Back
Why You Aren’t Getting Calls Back 00:00:00
Section 3 - The Reptile Brain
The Reptile Brain 00:00:00
Too Many Options? 00:00:00
Behaviors Of The Reptile – Lizard Brain 00:00:00
Section 4 - The Neo Coretex
The Neo Cortex 00:00:00
Section 5 - The Mid Brain2
The Mid Brain 00:00:00
How To Stand Out 00:00:00


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