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About This Course

What you’ll learn:

Learn how to professionally brand your site to give it a premium, agency-designed look and feel, differentiate your brand and products from the competition to convert more visitors into buyers, and get in-depth knowledge of Shopify as an ecommerce platform.

All the Shopify basics:

  • How to choose and install the right theme for your store
  • Payment, shipping, tax and cart settings
  • Adding products and creating collections

Plus, how to effectively brand and differentiate your store:

  • How to best structure your navigation
  • Different approaches to photography
  • How to incorporate video
  • How to structure product descriptions
  • How to use social proof to build instant credibility
  • How to leverage advanced features as your business grows
  • Why and when your might need multiple sites for your business
  • Extending shopify with a POS system
  • Expanding into other channels including wholesale, google shopping, etc.

Who this course is for:

  • Shopify store owners looking to upgrade the design of their store
  • Ecommerce entrepreneurs just getting started with Shopify

Our Promise to You

By the end of this course, you will have learned Shopify design and branding.

30 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about Shopify design and branding.

Course Curriculum

Section 1 - Introduction
Course Introduction 00:00:00
Why Shopify? 00:00:00
Which Shopify Plan Should You Choose? 00:00:00
Section 2 - Principles Of Branding For E-Commerce Stores
Principles Of Branding 00:00:00
The Brand Positioning Process 00:00:00
Brand Photography 00:00:00
Preparing And Editing Product Photos For Your Store 00:00:00
Preparing And Editing Lifestyle Photos For Your Store 00:00:00
Understanding Social Proof 00:00:00
User Experience And Information Architecture 00:00:00
Typography 00:00:00
Video 00:00:00
Section 3 - Shopify Basics And Setting Up Your Site
Introduction To The Shopify Interface 00:00:00
Settings 00:00:00
Shipping Settings 00:00:00
Domains And Preferences 00:00:00
Gift Cards And Discounts 00:00:00
Adding Your Products To Shopify 00:00:00
Adding Products Using A Drop Shipping Application 00:00:00
Organizing Your Products 00:00:00
Creating Collections 00:00:00
Creating Pages And Blogs 00:00:00
Navigation 00:00:00
Section 4 - Designing Your Store Using Shopify Themes
Introduction To Designing Your Store In A Shopify Theme 00:00:00
Picking A Shopify Design Theme 00:00:00
Pipeline Theme – Homepage Build 00:00:00
Pipeline Theme – Product And Collection Pages Build 00:00:00
Prestige Theme – Homepage Build 00:00:00
Prestige Theme – Product And Collection Pages Build 00:00:00
Narrative Theme Single Product: Home Page Build 00:00:00
Section 5 - Extending The Features Of Your Shopify Store
Introduction To The Shopify App Store 00:00:00
Essential Application Recommendations 00:00:00
Extending Shopify Into Other Channels 00:00:00
Shopify Plus And When You May Need Multiple Sites 00:00:00

Course Reviews


3 ratings
  1. David McFadden

    Excellent course! This really helped me to have a good grasp on my next steps.


    The content covered more than the nuts and bolts by covering artistic side of design, some hows and why’s of marketing and touched on alot of implementation on the overall flow and design of a Shopify website that sells product and promotes return customers.

  2. Very Informative Course!


    I believe this course was great and very informative I believe whoever watches this course will learn a great deal how to design and brand their website!

  3. Cliff Chan

    very good course!


    Well organized and delivered

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