About This Course

In this course, you will gain an understanding of how marketing strategies are developed and aligned with other functional activities to contribute to a business’ success. This course will also show you how to identify and evaluate markets for products and services and how to use suitable techniques to promote them. Lastly, discover marketing and pricing techniques plus a communication strategy that can monitor the success of a specified product or service in its market.

In this course, you will learn:

  • How to implement a strategic marketing plan with a marketing mix and market segmentation
  • How to understand the right methods of communication and how to touch base with market
  • How to understand a marketing plan and how to develop and adjust it

Our Promise to You

By the end of this course, you will have learned strategic marketing. 

30 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about strategic marketing.

Course Curriculum

Section 1 - Strategic Marketing Management
What Is Strategic Marketing? 00:00:00
The Marketing Mix 00:00:00
Market Segmentation 00:00:00
Product Lifecycle 00:00:00
Section 2 - Develop A Marketing Communications Strategy
Marketing Messages And Touch Points 00:00:00
Communications Media 00:00:00
Section 3 - Manage Marketing Strategies
Manage The Implementation And Performance 00:00:00
Adapt Marketing Strategies And Communication 00:00:00
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