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Complete Copywriting Course For Digital Entrepreneurs
5.0( 1 REVIEWS )
4h 44m

This course is designed for those interested to learn the basics of copywriting including effective techniques that work for different types of copywriting materials such as blogs, landing pages, sales and video sales letters, emails, advertisements, press releases, and more.

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Course Skill Level
Time Estimate
4h 44m



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About This Course

Who this course is for:

  • Copywriters
  • Small business owners
  • Entrepreneurs
  • Content creators
  • Content writers
  • Digital Marketers

What you’ll learn: 

  • 14 essential steps to great copywriting
  • How to use copywriting formulas to improve your writing skills
  • How to optimize your content writing with great headlines
  • How to use images to support your copywriting
  • The essentials of proofreading and editing
  • Understand the psychology of copywriting
  • How to apply your copywriting skills to blogging
  • How to write effective landing pages
  • How to create amazing video sales letters as a copywriter
  • The key formula for writing editing sales letters, including a case study
  • How to combine your promotional video skills with your copywriting
  • How to apply content writing skills to email
  • What you need to know to write great headlines


  • No prior knowledge is required to take this course

Copywriting is the key skill for the 21st century: it applies to Business Communication, Business Writing, Content Marketing, Content Writing, Freelancing, Sales Skills, and Writing.

If you can master copywriting, you can sell online or offline. This course reveals my copywriting secrets and how to write copy that sells. This is the perfect copywriting course for you to help you to improve your writing skills.

If you have found copywriting to be a difficult subject to grasp, then you have come to the right place to succeed and achieve your goals efficiently and effectively. 

Now in five clear sections:

  • Basics – covers the basics of copywriting so that you have a foundation to work with
  • Psychology – important in getting your customers to decide to buy from you
  • Online Courses – how to apply your newly found copywriting skills to your online courses (if you are an instructor) – it’s a great case study if you are not
  • SEO – helps you understand how copywriting and SEO work hand in hand in the world of online marketing
  • Copywriting For… – These sections cover a range of different formats from Blog Posts, Landing Pages, Sales Letters, Video Sales Letters, Promotional Videos, Email – with more to come

Our Promise to You

By the end of this course, you will have learned the basics of effective copywriting.

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about copywriting.

Course Curriculum

Section 1 - Introduction
Introduction 00:00:00
How To Navigate This Course 00:00:00
Downloadable Materials 00:00:00
Section 2 - Free Taster
13 Copywriting And Sales Buttons You Need To Know How To Push 00:00:00
Copywriting To Sell 10 Steps You Must Know 00:00:00
14 Step Formula To Writing Great Sales Copy 00:00:00
Section 3 - 14 Essential Steps To Great Copy Writing
AIDA Is Not Just An Opera 00:00:00
Have You Any Idea Who You Are Talking To? 00:00:00
Who Cares What Format You Use? 00:00:00
Hurting? Want Someone To Heal Your Pain? 00:00:00
I Haven’t Got Time Or Money For Objections 00:00:00
Don’t Worry, There’s Always Plenty Of Scarcity To Go Around 00:00:00
So, Why Are You Reading My Headlines? 00:00:00
Why Do You Always Want To Know What’s In It For You? 00:00:00
Endorsement? Pah! Prove It To Me! 00:00:00
I Guarantee To You That I Love Risk! Or Do I? 00:00:00
Right It, Wright To Be Red! Or You Won’t Be Readable 00:00:00
Keep It Simple And Throw Away Your Thesaurus 00:00:00
Section 4 - Basics: Copywriting Formulation - Understanding Copywriting Building Blocks
Introduction To Copywriting Formulation 00:00:00
Starting With AIDA 00:00:00
PAS – Problem, Agitation, Solution 00:00:00
The 4P’s 00:00:00
Quest 00:00:00
Section 5 - Basics: How To Write Headlines
What You Need To Know To Write Great Headlines 00:00:00
Section 6 - Basics: Proofreading And Editing - How To Edit Sales Copy
Writing Editing: Can You Write Better Copy? 00:00:00
Proofreading And Editing: 20 Ways To Write Better Copy 00:00:00
Editing Writing: Seven Guidelines For Editing Writing 00:00:00
Section 7 - Psychology: The Psychology Behind Copywriting
Get Your Copywriting Psychology Right 00:00:00
What Are The Eight Universal Motivators? 00:00:00
Overcoming Objections 00:00:00
Section 8 - Copywriting For Blogs
Copywriting For Blogs 00:00:00
A Simple Formula For Blog Posts 00:00:00
Blog Post Copywriting Formula 00:00:00
Blog Post Editing Checklist 00:00:00
Section 9 - Copywriting For Landing Pages
Copywriting For Landing Pages 00:00:00
Copywriting For Testimonials 00:00:00
Copywriting For Bullet Points 00:00:00
Section 10 - Copywriting For Sales Letters
Five Formulations For Sales Letters 00:00:00
The Five Point Sales Letter Formula 00:00:00
The Seven-Step Copywriting Formula For Sales Letters 00:00:00
The Nine Point Formula 00:00:00
The 18 Step Sales Letter 00:00:00
21 Part Sales Letter Formula 00:00:00
Bonus: 32 Step Power Copywriting Formula 00:00:00
Section 11 - Copywriting for Video Sales Letters
What Is A Video Sales Letter? 00:00:00
How To Write An Attention Grabbing Video Sales Letter Headline 00:00:00
Video Sales Letter Basics 00:00:00
Video Sales Letter Outline 00:00:00
Section 12 - Copywriting For Email
Copywriting For Email 00:00:00
How To Write Effective Welcome Emails 00:00:00
Activity: Analysis Of A Long Form Story Telling Email 00:00:00
Email Copywriting Analysis 1 00:00:00
Copywriting Formulas for Email Sequences 00:00:00
Section 13 - Copywriting For Advertisement
Copywriting For Advertisement 00:00:00
Section 14 - Copywriting For Twitter
Copywriting For Twitter: Entertain And Engage – Be Brief! 00:00:00
Section 15 - Copywriting For Promotional Videos
How To Create A High Converting Promotional Video 00:00:00
Start 2018 Update: The Formula For A Promotional Video 00:00:00
Start 2018 Copywriting Course Promotional Video 00:00:00
Section 16 - Conclusion And Course Wrap Up
Start Conclusion And Course Wrap Up 00:00:00

Course Review


1 Ratings
  1. DAVID VELÁSQUEZ June 19, 2022 at 15:40 PM



    THANK YOU FOR EXPLAINING THE BASICS OF COPYWRITING including Effective Techniques that Work!



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