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Copywriting: How To Be A Crazy Good Copywriter
5.0( 3 REVIEWS )
3h 10m

This course is designed for those interested to learn the basics of copywriting.

Read more.
Course Skill Level
Time Estimate
3h 10m



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About This Course

Who this course is for:

  • Beginner copywriters
  • Experienced copywriters
  • Bloggers
  • YouTube content creators
  • Marketers
  • Writers
  • Public speakers
  • Anyone whose use of words significantly impacts their results

What you’ll learn: 

  • Think like a world-class copywriter
  • Write like a world-class copywriter
  • Promote and sell anything – including yourself
  • Drive loads of traffic to your blog
  • Be a more effective and memorable teacher
  • Create awesome videos for your product or service
  • Give unforgettable presentations
  • Communicate better with others


  • A desire to excite, influence, and motivate others using the power of words

I’m Going To Teach You To BE A Crazy Good Copywriter

As a copywriter, I’m pretty sure I understand these two things about you as you review this course:

  • Your time is limited
  • You want me to get right to the point in this course description

With that in mind, let me use some simple bullet points to tell you exactly what I’m going to do to teach you to BE a great copywriter.

I’m going to:

  • Dig into 54 unique elements of copywriting
  • Keep things simple and concise
  • Show you how to use and act on ideas, not just learn them
  • Stimulate your brain during the learning process using color and graphics
  • Give you only the best ideas and strategies I know – I’ve removed any fluff
  • Be excited to teach you this valuable and versatile skill
  • Teach you a simple system for mastering the art of copywriting
  • Give you a professionally designed 100-page guide for you to reference
  • Give you a professionally designed course review tool that I call The Spark (you’re going to love this!)

Get Your Brain Transplant Today!

If you’re ready to go beyond just learning about copywriting, but you want to think and write like a world-class copywriter, then join us today!

Our Promise to You
By the end of this course, you will have learned the basics of copywriting.

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about copywriting.

Course Curriculum

Section 1 - An Introduction To The Copywriter's Brain
Your Burning Questions About The Copywriter’s Brain, Answered 00:00:00
What Makes The Copywriter’s Brain So Unique? 00:00:00
What’s Included In The Copywriter’s Brain, And How To Use It 00:00:00
The Copywriter’s Brain Training Guide 00:00:00
Section 2 - Using The Copywriter's Brain
The Spark: A Visual Map Of The Art Of Copywriting 00:00:00
The Spark: Why It Matters 00:00:00
The Library: 100’s Of The Best Copywriting Strategies Know To Man 00:00:00
The Library: Why It Matters 00:00:00
The Library Overview: An Exploration Into The Best Copywriting Ideas 00:00:00
The Library: Doing Research, Knowing Your Prospect 00:00:00
The Library: Involving Your Client, Knowing Your Purpose 00:00:00
The Library: Developing Your USP, Preparing 00:00:00
The Library: Emotion, 1 BIG Idea, AIDI, WIIFM, Honesty, Choosing Your Words 00:00:00
The Library: Stories, Connecting With Reader, Timelines, Being Secific, Benefits 00:00:00
The Library: Sentences, Free Line, Mistakes, Repetition, Metaphors, Resistance 00:00:00
The Library: Objections, Showing, Questions, Length, Active Voice, Simplicity 00:00:00
The Library: Headlines, Opening / Lead, Subheadlines, Bullets, Johnson Boxes 00:00:00
The Library: General Style, Graphics / Images, Proof, Bonuses, Guarantee 00:00:00
The Library: Call To Action, Signature, P.S., Contact / Support, Disclaimers 00:00:00
The Library: Media (Audio/video) 00:00:00
The Library: SEO 00:00:00
The Library: Personal Review, Client Review, Testing 00:00:00
The Library: Google, YouTube 00:00:00
The Library: Marketing 00:00:00
The Library: Improving Your Skills 00:00:00
The Library: Getting Clients 00:00:00
The Teacher: A Unique Way Of Mastering The Art Of Copywriting 00:00:00
The Teacher: Why It Matters 00:00:00
Section 3 - Reviews And Taking Action: The Process Of Becoming A World-class Copywriter
Doing An Initial Review Of The Entire Copywriter’s Brain 00:00:00
Review Strategy #1: Do A Quick Review Of The Spark 00:00:00
Review Strategy #2: Go Around The Spark 00:00:00
Review Strategy #3: Go Deep Within The Spark 00:00:00
Review Strategy #4: Read And Express A Library Section Out Loud 00:00:00
Review Strategy #5: Be A Teacher 00:00:00
Ideas For When To Do A Review 00:00:00

Course Review


3 Ratings
  1. Anonymous
    juan pablo Rodriguez July 20, 2022 at 15:27 PM

    Very good course


    It was very interesting and entertaining with a lot of useful information!, now I have to apply it

  2. Anonymous

    Fantastic Course


    Derek provided a treasure trove of invaluable information in a little over 3 hours. Information I will use and re-use for years to come. Thanks, Derek.

  3. Anonymous
    Camilla Prager April 3, 2018 at 07:27 AM

    Highly recommend


    If you are interested in copywriting, this is a very good course. The course is a working through the “Library” the big PDF that is included, that has a lot o tips and trix and lots of other needed information.



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