Copywriting Masterclass Effective Writing

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This course is designed for those interested in learning about effective copywriting.

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  • On Demand Video Lessons
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About This CourseBeginner

Searching for an easy to follow, up-to-date copywriting course?

Don’t you want to be able to tell your product’s story at its true potential? If that’s you, then this copywriting course is perfect for you.

Look, I’m a normal guy, just like you and most people you know. I don’t like to think of myself as a “copywriting guru” as many experts call themselves. The only thing that I have been privileged with, is to work for about 5 years in the advertising industry and test out dozens of copywriting ideas in tens of markets and see what works and what doesn’t.

“How does this interest me?” You might ask.

Well it’s simple…instead of you spending thousands, if not more on advertising, to learn from your own mistakes, you will skip all the headaches I had and my years of trial and error. Consider this copywriting course your headache pill that you take before even feeling any pain. And just to make sure…

Do you think I never had failed campaigns? Of course I had. Here are some other failures as well…

Michael Jordan lost over 300 games in his career.
Dyson had 5,000 failed prototypes before making a vacuum.
Edison failed 10,000 times before creating the light bulb.

This course covers:

  • Essential copywriting elements
  • Creating head turning headlines
  • Writing the perfect sales copy
  • Tweaking your message to perfection

This course is based on:

  • 5 years of personal advertising experience
  • Classic knowledge from the founders of copywriting (Ogilvy, Caples, Scwab)
  • Updated knowledge from modern experts (Bencivenga, Makepeace, Kern, Godin)

What are the requirements?

  • Willingness to learn
  • Passion for their business/product/brand

What am I going to get from this course?

  • Learn how to write a great copy
  • To be able to tell your product’s story as it deserves to be told

Who is the target audience?

  • Anyone who wants to get an idea heard
  • Advertising enthusiasts

Our Promise to You
By the end of this course, you will have a clear understanding about effective copywriting.

30 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about effective copywriting.

Course Curriculum

Course Sections

Why Copywriting?

A Mental Image


How To Get Creative

What Are You Really Selling?

John Caples 14 Most Powerful Sales Appeals

How To Make Your Product A Rockstar

Who’s Your Prospect?

Maslow’s Hierarchy of Human Needs

The Mission Of Your Headline

Always Looking Out For No.1

Curing Is Always Bigger Than Prevention

Victor Schwab’s 10 Most Favorite Headlines

4 Headline Idea Starters

David Ogilvy’s Acid Test For Headlines

Closer And Closer To Perfection

16 Point Headline Checklist

17 Headline Idea Starters

Visualize Your Prospect

8 Preliminary Sales You Must Make

Core Structure Of All Good Copy

17 Steps To A Sale

8 Crucial Qualities All Great Copy Shares

9 Ways To Boost Selling Power

18 Ways To Kiss

24 Most Powerful Words In The English Language

5 Ways To Say More With Less

How To Spot Weak Copy

Basic Principles Of Graphic Design

Even More Ideas And Suggestions

Last Thoughts

PDF Summaries


2 student reviews
  1. Danny Bull says:

    Start here!
    Even though I am already a part time copywriter this made me going from part time to full time so much easier. Give it a shot.

  2. Christopher di Armani says:

    Detailed, Practical Training presented well
    Loved this course. The presenter knows his material and presents it extremely well. Every section of this could be a course on its own, yet the presenter gives you the tools to implement what he teaches immediately. Will be coming back to this one over and over again for a refresher.