Learn everything about how brands should use NFTs and Metaverse in their marketing strategy to approach new audiences.
Read more.Instructor
I am a Marketing Manager, and I have worked as a Product and Marketing Manager at several corporations and smaller companies in the Entertainment and Media industries the last 15 years. Moreover, I’ve had a massive interest for crypto, DeFi, Web 3.0, NFTs and Metaverse for the last few years now. I am also author of the book "NFTs and Metaverse Marketing Strategies for Brands” and this online course is based on thorough elaboration on NFTs and brands in the past 3 years.
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About This Course
Who this course is for:
- Marketers, managers, business owners and other professionals who need to be updated about the latest trends in the NFT and Metaverse space.
- People that work on an NFT project and want to expand their knowledge.
- Creative artists who wish to leverage NFT marketing strategy to sell their own work.
What you’ll learn:
- What is NFT
- NFT types
- NFT Marketplaces
- Metaverse Platforms
- Everything brands should do to achieve their NFT marketing goals
Requirements:
- No prior knowledge is required to take this course
Inspired by various sold-out NFT projects ranging from the most prestigious ones, let’s step into everything brands should do, in order to achieve their NFT marketing goals.
First of all, you’ll learn what is an NFT and what types of NFTs do exist. We’ll dive into the top NFT Marketplaces and Metaverse platforms, as well as the most important NFT protocols and NFT wallets in order to understand their infrastructure, what the gas fees are and how to avoid them.
Then, you are going to learn from scratch, why brands should use NFTs, how to make a Marketing Plan, who are our NFT buyer personas and what our brand’s selling strategies should be. We’ll talk about Storytelling and what utility our NFT may offer.
Step by step, you’ll learn how to:
- Create a White Paper and develop an NFT Roadmap.
- What are smart contracts and what decisions you need to make before setting up.
- How to build your brand’s community.
- Why you need to educate your audience about NFTs and use Whitelists.
- How to benefit from Search Engine Optimization (SEO), social media promotion, Public Relations, Email and Influencer marketing.
- Which paid advertising channels provide you with a wider reach and how you can collaborate with other brands to achieve better results.
- Furthermore, you’re going to learn how to host giveaways, airdrops, make Bounty Campaigns, use affiliate marketing and make AMA Sessions.
- What SMART Objectives and KPIs should you take into consideration and how to build an NFT Team.
- We’ll examine how various industries jumped in the NFT bandwagon and their most successful use cases to get inspired.
- Last but not least, you’ll learn what are the best marketing strategies for the Metaverse and the top branded examples to get inspired for your brand as well.
Our Promise to You
By the end of this course, you will have learned what brands should do to achieve their NFT marketing goals.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today!
Course Curriculum
Section 1 - Introduction | |||
Introduction | 00:00:00 | ||
Disclaimer | 00:00:00 | ||
Section 2 - What Is NFT | |||
What Is An NFT | 00:00:00 | ||
Section 3 - Types Of NFT | |||
Introduction | 00:00:00 | ||
Art NFTs | 00:00:00 | ||
Collectibles NFTs | 00:00:00 | ||
Sport NFTs | 00:00:00 | ||
Music NFTs | 00:00:00 | ||
Gaming Nfts | 00:00:00 | ||
Domain Names NFTs | 00:00:00 | ||
Metaverse Land Parcels NFTs | 00:00:00 | ||
Real Estate NFTs | 00:00:00 | ||
Fashion NFTs | 00:00:00 | ||
Financial NFTs | 00:00:00 | ||
Phygital NFTs | 00:00:00 | ||
Functional NFTs | 00:00:00 | ||
Fractional NFTs | 00:00:00 | ||
A.I. NFTs | 00:00:00 | ||
Omnichain NFTs | 00:00:00 | ||
Final Thoughts | 00:00:00 | ||
Section 4 - Top NFT Marketplaces | |||
Introduction | 00:00:00 | ||
Opensea | 00:00:00 | ||
Rarible | 00:00:00 | ||
Nifty Gateway | 00:00:00 | ||
Looksrare | 00:00:00 | ||
Foundation | 00:00:00 | ||
SuperRare | 00:00:00 | ||
Binance NFT | 00:00:00 | ||
Coinbase NFT | 00:00:00 | ||
Crypto.com NFT | 00:00:00 | ||
Makersplace | 00:00:00 | ||
KnownOrigin | 00:00:00 | ||
Enjin | 00:00:00 | ||
Solanart | 00:00:00 | ||
Section 5 - Top Metaverse Platforms | |||
Introduction | 00:00:00 | ||
Decentraland | 00:00:00 | ||
The Sandbox | 00:00:00 | ||
Roblox | 00:00:00 | ||
Epic Games | 00:00:00 | ||
Meta | 00:00:00 | ||
Bloktopia | 00:00:00 | ||
Voxels | 00:00:00 | ||
Zepeto | 00:00:00 | ||
Star Atlas | 00:00:00 | ||
Somnium Space | 00:00:00 | ||
VRchat | 00:00:00 | ||
Blankos Block Party | 00:00:00 | ||
Earth 2.0 | 00:00:00 | ||
Next Earth | 00:00:00 | ||
Netvrk | 00:00:00 | ||
Section 6 - Top NFT Protocols | |||
Introduction | 00:00:00 | ||
Ethereum Protocol | 00:00:00 | ||
Flow Protocol | 00:00:00 | ||
BSC Protocol | 00:00:00 | ||
Cardano Protocol | 00:00:00 | ||
Solana Protocol | 00:00:00 | ||
Polygon Protocol | 00:00:00 | ||
Wax Protocol | 00:00:00 | ||
Charged Particles Protocol | 00:00:00 | ||
Tezos Protocol | 00:00:00 | ||
Tron Protocol | 00:00:00 | ||
Algorand Protocol | 00:00:00 | ||
EOS Protocol | 00:00:00 | ||
Origin Protocol | 00:00:00 | ||
Get Protocol | 00:00:00 | ||
Arbitrum Protocol | 00:00:00 | ||
Near Protocol | 00:00:00 | ||
Efinity Protocol | 00:00:00 | ||
Hedera Hashgraph | 00:00:00 | ||
Section 7 - Top NFT Wallets | |||
Introduction | 00:00:00 | ||
Metamask Wallet | 00:00:00 | ||
Coinbase Wallet | 00:00:00 | ||
Alpha Wallet | 00:00:00 | ||
Enjin Wallet | 00:00:00 | ||
Trust Wallet | 00:00:00 | ||
Math Wallet | 00:00:00 | ||
Final Thoughts | 00:00:00 | ||
Section 8 - Gas Fees | |||
Gas Fees | 00:00:00 | ||
Section 9 - Smart Contracts | |||
Smart Contracts | 00:00:00 | ||
Section 10 - Why Brands Should Use NFTs | |||
Why Brands Should Use Nfts | 00:00:00 | ||
Section 11 - Marketing Plan | |||
How To Make A Marketing Plan | 00:00:00 | ||
Section 12 - NFT Audiences | |||
NFT Audiences | 00:00:00 | ||
Section 13 - Selling Strategies | |||
Selling Strategies | 00:00:00 | ||
Section 14 - Storytelling | |||
Storytelling | 00:00:00 | ||
Section 15 - Utility NFTs | |||
Utility NFTs | 00:00:00 | ||
Section 16 - Educate Your Audience | |||
Educate Your Audience | 00:00:00 | ||
Section 17 - Community Building | |||
Community Building | 00:00:00 | ||
Section 18 - Whitelists | |||
Whitelists | 00:00:00 | ||
Section 19 - Whitepapers And Roadmaps | |||
Whitepapers And Roadmaps | 00:00:00 | ||
Section 20 - Search Engine Optimization (SEO) | |||
Search Engine Optimization (SEO) | 00:00:00 | ||
Section 21 - Social Media Marketing | |||
Social Media Marketing | 00:00:00 | ||
Social Media Calendar | 00:00:00 | ||
Section 22 - Paid Advertising | |||
Paid Advertising | 00:00:00 | ||
Section 23 - Public Relations | |||
Public Relations | 00:00:00 | ||
Section 24 - Content Marketing | |||
Content Marketing | 00:00:00 | ||
Section 25 - Email Marketing | |||
Email Marketing | 00:00:00 | ||
Section 26 - Influencer Marketing | |||
Influencer Marketing | 00:00:00 | ||
Section 27 - Collaborations | |||
Collaborations | 00:00:00 | ||
Section 28 - Giveaways - Airdrops - Bounty Campaigns | |||
Giveaways – Airdrops – Bounty Campaigns | 00:00:00 | ||
Section 29 - Affiliate Marketing | |||
Affiliate Marketing | 00:00:00 | ||
Section 30 - AMA Sessions | |||
AMA Sessions | 00:00:00 | ||
Section 31 - Pricing | |||
Pricing | 00:00:00 | ||
Section 32 - How To Build NFT Team | |||
How To Build NFT Team | 00:00:00 | ||
Section 33 - Branded NFT Examples | |||
Branded NFT Examples | 00:00:00 | ||
Section 34 - Metaverse Marketing Strategies | |||
Metaverse Marketing Strategies | 00:00:00 | ||
Section 36 - Branded Metaverse Examples | |||
Branded Metaverse Examples | 00:00:00 | ||
Section 37 - Final Thoughts | |||
Final Thoughts | 00:00:00 | ||
Section 38 - Final Quiz | |||
Final Quiz | Unlimited |