This course is designed for those interested to learn the basics of online copywriting for writing persuasive product pages and for those who want to master the essential parts of each product page.
Read more.Instructor
I am a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989.
Buy this course for $199 $10
and keep lifetime access.
Access all courses in our library for only $9/month with All Access Pass
About This Course
Who this course is for:
- Practicing copywriters who want to learn how to write an online copy that sells products
What you’ll learn:Â
- page title tags
- page description tags
- short product descriptions
- long product descriptions
- image alt tags
- offers
- upsells
- guarantees
Requirements:Â
- No prior knowledge is required to take this course
You face three challenges when selling products online:
- The sales process starts long before buyers land on your product page
- Potential customers can’t handle your product
- Potential customers can’t talk to a salesperson (the way they do in a store) before they buy
To meet these three challenges, you need to start selling on Google. You need to write a copy on your product pages knowing that this copy will show up in search results. You need to write product descriptions that work with product images and choose product images that work with your copy. And you need to anticipate the most common and pressing objections and questions that your potential buyers have, and meet this head-on in your copy.
This course teaches you how to write copy that sells products online. You learn dozens of online copywriting tips that help you craft effective copy for shopping carts and online store pages.
Our Promise to You
By the end of this course, you will have learned effective copywriting tips for writing persuasive product pages.Â
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about online copywriting for writing persuasive product pages.
Course Curriculum
Section 1 - Online Copywriting | |||
GET FOUND: Start Selling On Page One Of Google | 00:00:00 | ||
HELP YOUR BUYER: Boost Sales With Better Navigation | 00:00:00 | ||
NAME IT AND THEY WILL COME: Product Page Title Tags | 00:00:00 | ||
DESCRIBE YOURSELF: Write Description Tags That Attract Buyers | 00:00:00 | ||
GIVE YOUR BUYERS A MAP: Page URLS And Navigation | 00:00:00 | ||
IMAGE THIS: Use Images And Captions That Capture Interest | 00:00:00 | ||
OFFERS: Make An Offer They Can’t Refuse | 00:00:00 | ||
UPSELL: Increase Profit While Helping Your Buyers | 00:00:00 | ||
SHORT IS SWEET: Write Short Product Descriptions That Convert | 00:00:00 | ||
GO LONG: Write Long Product Descriptions That Wow | 00:00:00 |
Very informative course
Alan presents a very informative course that has taught me a lot. Thanks, Alan.