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How To Create A Tourism Experience - A Complete Guide
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2h 14m

Learn what is a tour and what is a tourism experience and their differences, how to plan and create them, and all the related business aspects of the industry.

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Course Skill Level
Time Estimate
2h 14m



I was always fascinated with the tourism industry, that's why I decided to study for many years and to gain 3 academic certificates (Diploma, Bsc and Msc in tourism management). After my academic excellence, I worked in the tourism field and I co-created a travel agency. Now I am teaching tourism management as a Lecturer at a college in Barcelona.

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About This Course

Who this course is for:

  • People who want to start an Airbnb Experience/Tour
  • Owners of a tourism company
  • Travel guides and who want to improve what they offer
  • Anyone interested in the tourism industry
  • People who are already performing an Airbnb experience and they need new ideas
  • People who want to transform their traveling hobby into a profession
  • Students of tourism related courses

What you’ll learn: 

  • A very deep understanding of what is a tour and what is a tourism experience and their differences
  • All the possible aspects that someone needs to consider before starting a tourism experience or tour
  • Theoretical background in order to start a tourism experience/tour
  • Real life examples and insights about the process of creating an experience
  • Communication process needed with clients, before, during and after a tour
  • Marketing techniques
  • The importance of reviews
  • What to do if something goes wrong during a Tour/Experience
  • Competitor analysis and how to create collaborations
  • The platforms that need to focus on like Airbnb Experiences and the importance of your own website
  • The importance of insurances and policies
  • Price a tourism experience/tour


  • No prior knowledge is required to take this course

This is going to be a step by step guide on how to create a tour/tourism experience. We will get a theoretical background into some theories and concepts of the tourism industry and then we will see real-life examples. 

Together we will dive into all the steps of the creation of a tourism product. We will define what is a tour/tourism experience then we will see how to put our idea into the table and then how to make this idea take form. 

Everything you need to start and you will need to continue performing will be demonstrated to you. Many people have a hobby/passion that they are really good at and they would like to make it into a tour or an experience as their main profession or a part-time job. 

My first experiences were about local legends that I really love so anything is possible. Please consider this course as the ideal nudge! I have 3 academic degrees in tourism, years of managerial positions inside the tourism industry but I was still afraid and did not have the courage to start performing my own tours and experiences. 

In order to conclude as I am mentioning in my course, If I can do it, obviously you can do it too. So join me to see step by step how you can achieve it.

Our Promise to You

By the end of this course, you will have learned how to create a tourism experience.

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about tours and experiences.

Course Curriculum

Section 1 - Introduction
Let Me Introduce Myself 00:00:00
For Whom Is This Lecture 00:00:00
What Are We Going To Learn 00:00:00
Section 2 - What Is A Tour And What Is An Experience
What Is A Tour? 00:00:00
What Is An Experience? 00:00:00
What Are The Differences Between Tours And Tourism Experiences 00:00:00
Can Everyone Perform And Offer A Tourism Experience? 00:00:00
Section 3 - How To Create A Tour Experience
How To Start A Tourism Experience Or Tour Part 1 00:00:00
How To Start A Tourism Experience Or Tour Part 2 00:00:00
Do We Need A Script Or Not? 00:00:00
Some Examples Of Experiences 00:00:00
The Platforms 00:00:00
Section 4 - How To Manage Our Tourism Experiences
What You Need To Know Before The First Client 00:00:00
How Do We Price Our Products? 00:00:00
Policies 00:00:00
Communication With The Client 00:00:00
Appearance And What To Wear 00:00:00
Section 5 - Our First Client!
The First Client 00:00:00
The Client Number 1000! 00:00:00
The Importance Of Reviews 00:00:00
What We Can Do To Support Our Tours? 00:00:00
How We Are Not Going To Get Bored If We Perform Every Day 00:00:00
How We Prevent Something To Go Wrong And Unexpected During Our Tour 00:00:00
Section 6 - Marketing
Marketing 00:00:00
Collaborations 00:00:00
The First Investment And Expansion 00:00:00
Competition 00:00:00
Section 7 - Conclusion And Final Thoughts
How Much Time It Is Going To Take Until You Will Be Able To Say”I Did It”! 00:00:00
Mistakes That Everyone Is Doing 00:00:00
My Final Thoughts 00:00:00