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How To Create A Video Sales Letter That Sells From Scratch
5.0( 1 REVIEWS )
2h 7m

This course is designed for those interested in learning how to create a video sales letter.

Read more.
Course Skill Level
Time Estimate
2h 7m


Joe is a certified life coach, professional motivational speaker, entrepreneur, licensed psychology teacher and head basketball coach for USA Basketballs Pilot Program. His main areas of expertise are teaching, coaching, public speaking, personal development, personal transformation, the human mind, maximizing human potential, motivation and goal setting. Joe has his bachelor’s degree from Coe College in Cedar Rapids, IA. He was a four-year varsity letter winning college athlete in the

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About This Course

Who this course is for:

  • Business owners
  • Marketers
  • Salespeople

What you’ll learn: 

  • The tools needed for the job
  • How to write your video sales letter
  • Creating the video sales letter


  • No prior knowledge is required to take this course

Want To Learn How To Create A Video Sales Letter That Sells From Scratch?!

Here Is Everything You Will Learn In Our Complete Course:

From the tools needed to get started to putting your video live online, you will learn everything you need to create an effective video sales letter including:

The Right Tools for the Job:

Choosing the right software and tools for you. Whether you have professional recording equipment or are on the tightest of budgets you’ll learn exactly what you need to get going.

Video Sales Letter Concepts:

You will learn the theory behind why selling with this medium is more effective than traditional long-form text-only sales letters.

How to Write Your Video Sales Letter:

Yes, it is a VIDEO sales letter, but you’ll be recording plenty of text on your screen. So preparing the written word and script of your letter is critical. There is a well-defined process that a viewer of your video sales letter must be taken through. You’ll learn how to use emotions and logic to drive your sales results – when to “tease” the viewer and when to push.


We’ll show you what you need to record and prepare your video sales letter for live use, including an amazing tip that the professionals use.

Take this course today and learn how to create a video sales letter.

Our Promise to You
By the end of this course, you will have learned how to create a video sales letter.

10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn how to create a video sales letter!

Course Curriculum

Section 1 - Welcome To Our Course! Learn How To Create A Video Sales Letter Today!
Getting Started 00:00:00
Tools Needed 00:00:00
Creating For Free 00:00:00
Section 2 - How A Video Sales Letter Works
Video Sales Letter Concept 00:00:00
Video Sales Letter Example 00:00:00
Section 3 - Writing Your Video Sales Letter
12 Steps To Writing A Great Video Sales Letter 00:00:00
Step 1: Compelling Greeting With Benefit 00:00:00
Step 2: State The Problem 00:00:00
Step 3: Twist The Knife 00:00:00
Step 4: Establish Scarcity 00:00:00
Step 5 – Provide The Solution (Product) 00:00:00
Step 6: Features and Benefits 00:00:00
Step 7: Call To Buy # 1 00:00:00
Step 8: Present Your Expertise 00:00:00
Step 9: Guarantee(s) 00:00:00
Step 10: Call To Buy # 2 00:00:00
Step 11: Warnings 00:00:00
Step 12: Call To Buy #3 00:00:00
Section 4 - Creating Your Video Sales Letter
Recording Your Video Sales Letter 00:00:00
Editing And Finalizing Your Video 00:00:00
Posting Your Video 00:00:00
Example Video Sales Letter (Radio Membership Service) 00:00:00
Section 5 - Selling With Your Video Sales Letter
The Magic Buy Button 00:00:00
Section 6 - What To Expect With Your Video Sales Letter
Expectations 00:00:00
Testing 00:00:00
Section 7 - Summary
Moving Forward And Wrapping Things Up! 00:00:00

Course Review


1 Ratings
  1. Anonymous
    Margarett McCartney November 28, 2016 at 12:33 PM

    interesting and helpful


    great step by step instruction and information



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