Learn the basics of business strategy consulting, strategic thinking and planning, and growth strategies such as Blue Ocean.
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About This Course
Who this course is for:
- Anyone wanting to learn about MBA-level Business Strategy Consulting
- Anyone seeking to apply Business Strategy concepts to their Business or in Consulting
- Anyone studying business at either Bachelor’s or Master’s level
- Anyone taking or considering applying for an MBA or working in Business Strategy Consulting
- Anyone seeking to make themselves more valuable in Business and at their job
- Aspiring entrepreneurs seeking to understand Entrepreneurship fundamentals
- Business executives who want to grow their Business Fundamentals knowledge
- Anyone seeking to expand their knowledge of Business Strategy Consulting
What you’ll learn:Â
- Mini MBA Foundations of Business Strategy Consulting
- Business Strategy Design including the Business Model Canvas, Lafley and Martin’s Five Step Strategy, and Hambrick and Fredrickson’s Strategy Diamond
- How time impacts Business Strategy – Life Cycle Models for Industry, Business, Products and Funding
- Business Strategy of the External Environment using PEST and PESTEL Analysis
- Strategic Thinking using Internal/External Analysis using SWOT, TOWS and SOAR Analysis
- Michael Porter’s Industry and Competitive Analysis using Five Forces, Generic Strategies and Value Chain Analysis
- Strategic Planning using the Boston Consulting Group BCG Growth Share Matrix
- Entrepreneurship Fundamentals of Competitive Advantage using Core Competency, VRIO Framework, USP and the ADL Matrix
- Business Management Growth Strategy Options using the Ansoff Product Market Matrix, Organic vs Inorganic Growth, and Blue Ocean Strategies
- How to connect Strategy and Finance with a Three Statement Integrated Financial Model
- Strategic Planning with Four and Six Step Processes and Mintzberg’s Five Configurations
- Nine Cases Studies with Templates and Solutions
Requirements:Â
- No prior knowledge is required to take this course
If you are looking for the most comprehensive, MBA-level Business Strategy Consulting course, you have come to the right place.
Business Strategy is a cornerstone of Business Management Consulting which you need to study and understand, but I want to make it as easy as possible for you, whether you are a Startup or a CEO!
The Business Strategy Process can be simply summarised:
- Set Objectives
- Company and Market Analysis
- Strategic Option Evaluation
- Financial Confirmation
- Strategy Selection
We harness these key topics to help you with your Strategic Thinking and Strategic Planning.
I spent two years studying Business Strategy for my MBA at City University Business School (formerly Cass) in London, one of Europe’s leading business schools. Most courses try to teach business strategy along with lots of other MBA subjects such as marketing, organisational behaviour, leadership, finance etc. This course is pure Business Strategy from formulation to implementation!
If you are looking for the most comprehensive MBA Business Strategy Training, then it’s time to take action!
Don’t delay – it’s time for you to take action and start mastering Business Strategy!
Our Promise to You
By the end of this course, you will have learned Management fundamentals.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about Business Strategy.
Course Curriculum
Section 1 - Welcome To This Mini MBA Business Strategy Consulting Course! | |||
Downloadable Course Resources | 00:00:00 | ||
Welcome To This Mini MBA Business Strategy Consulting Course | 00:00:00 | ||
Mini MBA Business Strategy – Executive Summary – What You Will Learn | 00:00:00 | ||
Section 2 - What Is MBA-Level Business Strategy? | |||
What Is Business Strategy? | 00:00:00 | ||
Business Vision And The Mission Statement | 00:00:00 | ||
The Strategy Hierarchy Within A Firm | 00:00:00 | ||
Section 3 - Mini MBA: Designing Your Business Strategy - Startup Or CEO! | |||
Introduction To Business Strategy Design | 00:00:00 | ||
Business Model Design With The Business Model Canvas | 00:00:00 | ||
Business Model Canvas Template | 00:00:00 | ||
Lafley And Martin’s Five-Step Strategy Model | 00:00:00 | ||
Hambrick And Fredrickson’s Strategy Diamond | 00:00:00 | ||
Section 4 - Mini MBA: Business Strategy Over Time: Life Cycle Models | |||
Understanding Life Cycles | 00:00:00 | ||
The Industry Life Cycle | 00:00:00 | ||
The Business Life Cycle | 00:00:00 | ||
The Product Life Cycle | 00:00:00 | ||
The Corporate Funding Life Cycle | 00:00:00 | ||
Section 5 - Mini MBA: External Strategic Environment Of The Firm: PEST And PESTEL Analysis | |||
Section Introduction: External Analysis Using Broad Factors | 00:00:00 | ||
PEST Analysis | 00:00:00 | ||
PESTEL Analysis | 00:00:00 | ||
PESTEL Analysis Template | 00:00:00 | ||
Case Study Exercise: PESTEL Analysis Of Starbucks | 00:00:00 | ||
Case Study Solution: PESTEL Analysis Of Starbucks | 00:00:00 | ||
Case Study Exercise: PESTEL Analysis Of The Global Aviation Industry | 00:00:00 | ||
Case Study Solution: PESTEL Analysis Of The Global Aviation Industry | 00:00:00 | ||
Section 6 - Strategic Options Arising Internal And External Analysis: SWOT, TOWS And SOAR | |||
Strategic Options From Internal And External Analysis | 00:00:00 | ||
SWOT Analysis | 00:00:00 | ||
Conducting A SWOT Analysis | 00:00:00 | ||
SWOT Analysis Template | 00:00:00 | ||
TOWS Matrix Analysis | 00:00:00 | ||
TOWS Analysis Template | 00:00:00 | ||
SOAR Analysis | 00:00:00 | ||
SOAR Analysis Template | 00:00:00 | ||
Case Study Exercise: SWOT Analysis – Amazon | 00:00:00 | ||
Case Study Solution: SWOT Analysis – Amazon | 00:00:00 | ||
Section 7 - Michael Porter - Industry Analysis, Generic Strategies, And Competitive Advantage | |||
Michael Porter And Business Strategy Analysis | 00:00:00 | ||
Industry Analysis And Introducing Michael Porter | 00:00:00 | ||
Competitive Forces Model – Porter’s Five Forces | 00:00:00 | ||
Full List Of Porter’s Five Forces Factors | 00:00:00 | ||
Michael Porter’s Five Forces Template | 00:00:00 | ||
Case Study Exercise: Porter’s Five Forces – Global Aviation Industry | 00:00:00 | ||
Case Study Solution: Porter’s Five Forces – Global Airline Industry | 00:00:00 | ||
Generic Strategies And Industry Forces | 00:00:00 | ||
Michael Porter’s Value Chain Analysis | 00:00:00 | ||
Value Chain Analysis Template | 00:00:00 | ||
Section 8 - Strategic Prioritization: Boston Consulting Group (BCG) Growth Share Matrix | |||
Boston Consulting Group (BCG) Matrix | 00:00:00 | ||
BCG Matrix And The Life Cycle | 00:00:00 | ||
BCG Matrix Advantages And Disadvantages | 00:00:00 | ||
Adapting The BCG Matrix | 00:00:00 | ||
Boston Consulting Group (BCG) Matrix Template | 00:00:00 | ||
Case Study Exercise: BCG Matrix – Facebook | 00:00:00 | ||
Case Study Solution: BCG Matrix – Facebook | 00:00:00 | ||
Case Study Exercise: BCG Matrix – Apple | 00:00:00 | ||
Case Study Solution: BCG Matrix – Apple | 00:00:00 | ||
Case Study Exercise: BCG Matrix – Unilever | 00:00:00 | ||
Case Study Solution: BCG Matrix – Unilever | 00:00:00 | ||
Section 9 - MBA Strategy: Building Sustainable Competitive Advantage | |||
Competitive Advantage – Deriving Strategy From Inside The Firm | 00:00:00 | ||
Core Competency | 00:00:00 | ||
VRIO – Resources To Competitive Advantage | 00:00:00 | ||
Case Study Exercise: Core Competency – Apple | 00:00:00 | ||
Case Study Solution: Core Competency – Apple | 00:00:00 | ||
Defining The Unique Selling Proposition | 00:00:00 | ||
ADL Matrix – Understanding Your Competitive Position | 00:00:00 | ||
ADL Matrix Template | 00:00:00 | ||
Section 10 - Strategy MBA: Growth Strategy Options | |||
Ansoff Product Market Matrix – How To Grow Your Business | 00:00:00 | ||
Organic Vs Inorganic Growth | 00:00:00 | ||
Internal And External Growth Strategies Expanded | 00:00:00 | ||
Case Study Exercise: Amazon’s Growth Strategy | 00:00:00 | ||
Case Study Solution – Amazon’s Growth Strategy | 00:00:00 | ||
Section 11 - Strategic Responses To Mature And Declining Markets | |||
Blue Ocean Strategy | 00:00:00 | ||
Blue Ocean Case Study – Apple | 00:00:00 | ||
Comparing Red Ocean And Blue Ocean Strategies | 00:00:00 | ||
How To Survive In An Over Fished Ocean | 00:00:00 | ||
Section 12 - How To Create A Comparative Competitive Analysis On A Page | |||
How To Create A Comparative Competitive Analysis On A Page | 00:00:00 | ||
Section 13 - Connecting MBA Strategy And Finance With Financial Modelling | |||
Making The Connection Between Strategy And Finance | 00:00:00 | ||
What Is An Integrated Financial Model? | 00:00:00 | ||
Key Drivers Of An Integrated Financial Model | 00:00:00 | ||
Model Structure | 00:00:00 | ||
Detailed Model Schedules | 00:00:00 | ||
Chart Of Accounts | 00:00:00 | ||
Financial Statement Inputs And Outputs | 00:00:00 | ||
10 Steps To Building An Integrated Financial Model | 00:00:00 | ||
Section 14 - Strategy MBA Implementation: Understanding The Strategic Planning Process | |||
Summary Of The Strategic Analysis Process | 00:00:00 | ||
Understanding The Strategic Planning Process | 00:00:00 | ||
Four Step Strategic Management Process | 00:00:00 | ||
Strategy Formulation In Six Steps | 00:00:00 | ||
Mintzberg’s Five Configurations | 00:00:00 | ||
Section 15 - Summary And Wrap Up - Congratulations On Completing This Strategy MBA Course! | |||
Course Summary And Wrap Up | 00:00:00 |
very thorough
John does a great job of explaining concepts and how they relate to each other.