About This Course

By taking this course, you’ll know the exact steps to creating, publishing, and promoting content to achieve any of your goals. From coming up with great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all.

What will you learn?

  • Content marketing basics
  • Branding your business
  • Target audience
  • Content ideation
  • Content marketing formats
  • Creating your content
  • Publishing your content
  • Promoting your content
  • Marketing funnels
  • Measuring your results

After taking this course, you should have a professional marketing system that helps your business grow if you put into practice all of the techniques taught. You can also use these skills to get a job in the booming digital marketing space.

Who this course is for:

  • Anyone looking to grow a business with content marketing
  • Entrepreneurs, digital marketers, freelancers, online course creators, YouTubers, social media influencers
  • Beginners just getting started with an online digital marketing strategy
  • Anyone wanting to grow a business with honest sales techniques that grows an audience that likes, knows and trusts you and your business

Our Promise to You

By the end of this course, you will have learned content marketing.

30 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about content marketing.

Course Curriculum

Section 1 - Introduction
Welcome 00:00:00
Download: The Ultimate Guide To Content Marketing 00:00:00
Section 2 - Content Marketing Basics
Content Marketing – What And Why? 00:00:00
Download: Top Ten Content Marketing Ideas 00:00:00
A Brief Overview Of Content Formats And Platforms 00:00:00
How Does A Content Marketing Funnel Work? 00:00:00
Section 3 - Define Your Brand And Purpose
Download: Branding Worksheet 00:00:00
What Is Your Purpose? 00:00:00
Position Your Brand 00:00:00
Your Unique Selling Proposition 00:00:00
Choose Your Brand Personality 00:00:00
Section 4 - Define Your Target Audience
Who Is Your Audience? 00:00:00
Understand Your Audience’s Pain Points 00:00:00
Where Does Your Audience ‘Live’ Online? 00:00:00
Create Customer Personas 00:00:00
Section 5 - Come Up With Great Content Marketing Ideas
Your Ideation System 00:00:00
Case Study: Idea Brainstorm 00:00:00
Case Study: Idea Research 00:00:00
Ask Your Audience 00:00:00
Section 6 - Content Marketing Formats
What Content Marketing Formats Are There? 00:00:00
Case Study: Visuals Or Photography 00:00:00
Case Study: Video 00:00:00
Case Study: Social Media 00:00:00
Repurposing Your Content 00:00:00
Section 7 - Create Amazing Content
Introduction To This Section 00:00:00
Write Great Content 00:00:00
Make Great Video Content 00:00:00
Make Great Visual Content 00:00:00
Make Great Audio Content 00:00:00
Make Great Social Media Content 00:00:00
Section 8 - Publish Your Content
Download: Social Media Checklist 00:00:00
Create A Marketing Plan And Content Schedule 00:00:00
Download: Sample Content Marketing Calendar 00:00:00
Where Should You Post Articles? 00:00:00
Where Should You Post Video Content? 00:00:00
Where Should You Post Audio Content? 00:00:00
Where Should You Post Visual Content? 00:00:00
Section 9 - Content Marketing Funnels
Create A Marketing Funnel 00:00:00
Case Study: Email Marketing Funnel 00:00:00
Case Study: Article Marketing Funnel 00:00:00
Case Study: Video Marketing Funnel 00:00:00
Section 10 - Promote Your Content
Introduction To This Section 00:00:00
Download: Sample Content Marketing Promotion Schedule 00:00:00
Boost Social Media Engagement 00:00:00
Promote Content With Email 00:00:00
Promote Content By Word Of Mouth 00:00:00
Promote Content With Traditional Marketing Techniques 00:00:00
Promote Content With Collaborations 00:00:00
Promote Content With Paid Advertising 00:00:00
Section 11 - Measuring Your Content Marketing Results
What Analytics Should You Look At? 00:00:00
Case Study: Website Analytics 00:00:00
Case Study: YouTube Analytics 00:00:00
Case Study: Social Media Analytics 00:00:00
Adjust And Improve Your Content Marketing 00:00:00
Section 12 - Course Conclusion
Thank You 00:00:00
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