This course is designed for those interested to learn the basics of copywriting concepts and proven strategies provided with great, world-class examples of the most successful copywriters in the world. No vague theories.
Read more.Instructor
Marketing Manager, Scrum Master, Direct Response Copywriter
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Who this course is for:
- Bloggers
- Book authors
- Online entrepreneurs
- Online marketers
- People from any occupation that requires writing marketing copy for the purpose of getting response and action
What you’ll learn:
- Write powerful marketing offers
- Learn about proven strategies
- Offer the best product to your prospects
Requirements:
- No prior knowledge required to take this course
Do you want to acquire the skill of writing irresistible and extremely powerful marketing offers? Have you invested fatiguing months of product creation, and when finally your product or service is ready, there is a lack of sales? Do you want to know the exact psychology triggers and tactics used by the most successful and filthy rich online entrepreneurs?
If you’ve answered “yes” to even one of these questions, then enrolling in this course will be the best decision you’ve made this year.
Hi, my name is Vladimir Raykov, and I do marketing. I have a Bachelor’s degree in Marketing. I work as a Marketing Manager. I’ve created and launched over 20 digital products.
In this course, you will learn how to create and present irresistible offers that people buy! This is a part of the art and science of copywriting and as one of the most successful copywriters who has ever lived said: “It Is The Deal… The Offer… The Proposition You Are Making That Is The Heart And Soul Of Great Copywriting!“ Gary Halbert
Even if you have some experience with copywriting, if your offer is poorly presented, you will have terrible results. Because strong copy will not overcome a weak offer, but in many cases, a strong offer will succeed in spite of weak copy written by marketing morons.
I explain every concept by providing you with great, world-class examples of the most successful copywriters in the world. So, you will be learning about proven strategies. Not vague theories.
Just for a second, imagine what it would be to have the skill of writing amazing headlines, offers, and stories. This very skill may skyrocket your sales by 2 or 5 or 10 times and even more.
Even if you have the best product in the world, if you don’t know how to offer it to your prospects, it won’t be successful. You need to have copywriting skills to make it happen.
Our Promise to You
By the end of this course, you will have learned all the tools and techniques used by professional copywriters.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about copywriting like a professional.
Course Curriculum
| Section 1 - Master Headlines | |||
| The Ultimate Purpose Of A Headline | 00:00:00 | ||
| Nine Styles Of Headlines For You To Master – Part 1 | 00:00:00 | ||
| Nine Styles Of Headlines For You To Master – Part 2 | 00:00:00 | ||
| Annihilate Boring Headlines By Adding Power Words | 00:00:00 | ||
| Top Ten Tried And Tested Headline Formulas, Use Them!The Ladder Of Abstraction And Your Benefits | 00:00:00 | ||
| Writing And Testing Your Powerful Headlines | 00:00:00 | ||
| Bonus: AIDA Integration Plus Real Life Example | 00:00:00 | ||
| Resources And Recommendations – Become An Unstoppable Copywriter | 00:00:00 | ||
| Section 2 - Master Benefits | |||
| The Difference Between Features And Benefits | 00:00:00 | ||
| Convert Cold Features Into Benefits That Sell | 00:00:00 | ||
| What Is The Benefit Of The Benefit? | 00:00:00 | ||
| The Ladder Of Abstraction And Your Benefits | 00:00:00 | ||
| The Place Where You Should Write Your Benefits For Optimal Results | 00:00:00 | ||
| Your Project Assignment | 00:00:00 | ||
| Benefits And Features – Print | 00:00:00 | ||
| Project Assignment Example | 00:00:00 | ||
| Section 3 - Master Offers | |||
| Eight Elements Of A Highly Converting Offer | 00:00:00 | ||
| Framing Your Value Proposition So Your Offer Looks Like A Real Bargain | 00:00:00 | ||
| The Power Of Social Proof And Video Testimonials | 00:00:00 | ||
| The Power Of The Urgency Principle | 00:00:00 | ||
| We Love Bonuses – Add Them! | 00:00:00 | ||
| Remove Or Reverse Risk – Crucial | 00:00:00 | ||
| Crystal Clear Call-To-Action (CTA) | 00:00:00 | ||
| The Biggest Secret To A Successful Offer | 00:00:00 | ||
| Case Study – Was That A $100,000 Letter? | 00:00:00 | ||
| Section 4 - Master Stories | |||
| Your Project | 00:00:00 | ||
| Frank’s Letter Deep Analysis | 00:00:00 | ||
| Why Should You Use Marketing Stories? | 00:00:00 | ||
| Three Rules When It Comes To Writing A Marketing Story | 00:00:00 | ||
| Where Should You Use Marketing Stories? | 00:00:00 | ||
| The Unlimited Power Of Your Personal Story | 00:00:00 | ||
| Who Should You Write Your Story For? | 00:00:00 | ||
| Examples And Your Project | 00:00:00 | ||
Course Review
5.0
3 RatingsRelated Courses
Are you interested in higher education?
Great Foundation Course for Copywriting!
I really enjoyed learning the fundamentals of this course and I know this will be very helpful for me creating content. The instructor was extremely clear with important tips with each unit. Will refer back to this course as needed. Thank you!
Very useful
Truly a masterclass in copywriting. I recommend it.
Great course.