Marketer’s Guide To Creating Facebook Ads That Convert

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This course is designed for those interested in learning about how to create effective Facebook ads.

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About This CourseBeginner

This course will show you how to construct an attention-grabbing copy and choose a compelling image for your ad, no matter what your objective is.

Learn how to increase your click-through rates by following these unique and proven strategies that will benefit your business.

After taking this course, you will learn:

  • Six effective strategies for picking the perfect image
  • How to craft ad copy that effectively reaches your audience
  • How to increase your click-through rates by hooking the market
  • How to promote your content, increase leads, and generate business

Many businesses that have outstanding services or products to offer miss out on great potential, due to missed marketing opportunities.

This course will give you a leg up by teaching you how to nail down the most essential elements of an ad campaign: the ad image and the ad copy.

I will start by teaching you the anatomy of a Facebook ad so you see the critical roles that the ad copy and image play.

You’ll then learn what a click-through rate is, which determines the cost of your ad. Next is knowing how not to violate Facebook advertising policies so you can be sure that you and your ad will remain active and effective.

Then, I will take you through the creative process of choosing the perfect ad image. You’ll learn six different strategies so you can find the one that is best for you.

Finally, I’ll teach you about writing the ad copy. You’ll learn advanced techniques that will make it possible for you to write compelling copy even if you’re not a writer. You’ll also learn a formula for crafting killer headlines, so you have a simple and proven technique to follow.

By the end of the course, you’ll learn how to save advertising dollars by creating a cost-effective Facebook campaign, while positioning yourself to increase sales.

Our Promise to You
By the end of this course, you will have a clear understanding of how to create effective Facebook ads.

30 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.

Get started today and learn more about how to create Facebook ads!

Course Curriculum

Course Sections

Meet & Greet

What You Will Learn In This Class

The Anatomy Of A Facebook Ad

It’s All About The Click-Through Rate

Why You Should Read FB’s Ad Guidelines

It’s All About The Ad Image

Strategy #1 – Funny & Weird Images

Strategy #2 – Colourful Pictures

Strategy #3 – Black & White Images

Strategy #4 – Children & Pets

Strategy #5 – Smiling Faces

Strategy #6 – Showcase People Using Your Product

17 Free Ad Image Resources

How To Craft A Converting Ad Copy

Three Proven Headline Strategies

How To Craft A Converting Ad Text



2 student reviews
  1. Jason McAllister says:

    A perfect guide
    I currently run my own website and I have been trying out paid advertising on Facebook Ads as of recent. I thought I was doing ok by myself but I wanted to do better. I took this course and now my adverts are converting so much better. All my adverts since taking this course have received at least 5x more clicks since implementing the guidance taught here. I honestly recommend this course to anyone who is has been using Facebook Ads but isn't finding the results they expected.

  2. Souriya Phompida says:

    Short and direct to the point
    The course is pretty short but the content is direct to the point. many of the advice is pretty common sense and people tend to ignore, but powerful and the author reminds you how to apply them to improve your ad copy. After summarizing his advice and strategies, it can help me create ad copies faster as I don't need to think too much just follow the guideline and you can produce pretty high quality facebook ad copy.

About The Instructor


Patrick started off his career as a concert pianist. At the age of fourteen, he got accepted into the University of Music and Dramatic Arts Mozarteum, Salzburg. Two years later, he made his debut at the Berlin Philharmonic Hall with Tschaikowsky’s first Piano Concerto. After graduating from High School, Patrick shifted gears and followed another passion by studying Law at the University of Augsburg. After gathering work experience at top law firms such as Freshfields Bruckhaus Deringer, Deloitte, Baker & McKenzie and the German Ministry of Justice, Patrick booked a plane ticket to Silicon Valley to pursue a Master’s Degree in Intellectual Property Law at the University of Santa Clara School of Law. Amidst the headquarters of Apple, Microsoft & Google, Patrick met plenty of entrepreneurs, software engineers and startup founders who inspired him to start his own company at the age of 22. While spending his days in the library dealing with patent and copyright law, Patrick spent his nights building his first company together with his business partner Sandor Kiss. California was the beginning of a wonderful journey. With the creativity of a musician, the passion of an entrepreneur and the analytical skills of a lawyer, Patrick is working as a performance marketer and consultant for startups, mid-sized companies, and international corporations. In 2015, his businesses Madfox Media, Adbaker and Baydream Media were responsible for distributing well over 250,000 digital products in 17 different markets. Education • University of Music and Dramatic Arts Mozarteum Salzburg, Concert Piano (2008) • Leopold Mozart Institute for Highly Gifted Children (2008) • University of Santa Clara School of Law (2013) • University of Augsburg, Law (2016) Businesses • Baydream Media (Co-Founder) • Adbaker (Co-Founder) • 6h Media (Venture Partner / Head of Business Development) • Madfox Media (Co-Founder)