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Introduction To Branding
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This course is designed for those interested to learn the basics of branding and understanding its purpose from creating an advertising campaign for your company.

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About This Course

Who this course is for:

  • Business owners
  • Product developers
  • Product managers

What you’ll learn: 

  • Understand the purpose of branding and why an organization or person will create a brand
  • Develop knowledge of the various points in which a brand reaches its target audience
  • Understand the importance of intellectual property when developing your brand.  


  • No prior knowledge is required to take this course

Branding is the process involved in creating a unique name and image for a product in the consumers’ mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers. Within this course, we are going to look at various different points in which you can brand a business or person to attract them and develop customer advocacy.

Our Promise to You

By the end of this course, you will have learned about the introduction to branding.

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Get started today and learn more about the introduction to branding.

Course Curriculum

Section 1 - Introduction To Branding
Branding 00:00:00
Social Media In Branding 00:00:00
The Role Of Blogging In The Brand Plan 00:00:00
Traditional Print In Branding 00:00:00
Experiential Marketing 00:00:00
Collaboration In Branding 00:00:00
Retail Engagement 00:00:00
Bonus – Intellectual Property 00:00:00
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