Introduction To Branding
This course is designed for those interested to learn the basics of branding and understanding its purpose from creating an advertising campaign for your company.
About This CourseBeginner
Branding is the process involved in creating a unique name and image for a product in the consumers’ mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers. Within this course, we are going to look at various different points in which you can brand a business or person to attract them and develop customer advocacy.
What you’ll learn:
- Understand the purpose of branding and why an organization or person will create a brand
- Develop knowledge of the various points in which a brand reaches its target audience
- Understand the importance of intellectual property when developing your brand.
Our Promise to You
By the end of this course, you will have learned about the introduction to branding.
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Section 1 - Introduction To Branding
Social Media In Branding
The Role Of Blogging In The Brand Plan
Traditional Print In Branding
Collaboration In Branding
Bonus – Intellectual Property
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