About This Course
Who this course is for:
- Students interested in marketing and business education.
- Entrepreneurs, business developers, and start-up owners.
- All levels of business analysts
What you’ll learn:
- Pricing techniques
- Pricing assessment methods, including break-even analysis and net present value capital budgeting model
- Excel spreadsheet examples
- Concepts of elastic demand, optimal pricing, and price discrimination.
- No prior knowledge is required to take this course.
Pricing is one of the major elements of marketing. Setting prices for products or services has been an ever-challenging task for organizations. Paying attention to the changing economic system, strong competitors in the marketplace, and client budget, the secret to success of pricing goods has been based mainly on a psychological assessment of the client and solid price analytics.
SCANBA has developed an easy to follow course in price analytics for online education. In this course, you together with Lars and his company, Lars Coffee Mugs, will study different pricing techniques, pricing assessment methods, concepts of profitable pricing, and learn about price discrimination.
Our Promise to You
By the end of this course, you will have learned the techniques of price analysis.
30 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about Price Analytics.
|Section 1 - Pricing Techniques|
|Pricing Techniques Overview||00:00:00|
|Downloadable Course Resources||00:00:00|
|Everyday Low Pricing||00:00:00|
|Going Rate Pricing||00:00:00|
|Markup Or Cost Plus Pricing||00:00:00|
|Markup Or Cost Plus Pricing Example||00:00:00|
|Target Return Pricing||00:00:00|
|Pricing Techniques Summary||00:00:00|
|Section 2 - Pricing Assessment|
|Pricing Assessment Overview||00:00:00|
|Break-even Analysis Process||00:00:00|
|Break-even Calculation Example||00:00:00|
|Net Present Value Capital Budgeting Model||00:00:00|
|Net Present Value Analysis Process||00:00:00|
|Net Present Value Calculation Example||00:00:00|
|Internal Rate Of Return Model||00:00:00|
|Internal Rate Of Return Analysis Process||00:00:00|
|Internal Rate Of Return Calculation Example||00:00:00|
|Section 3 - Profitable Pricing|
|Profitable Pricing Overview||00:00:00|
|Gather The Demand Data||00:00:00|
|Price Elasticity Calculation Example||00:00:00|
|Optimal Pricing Calculation Example||00:00:00|
|Section 4 - Price Discrimination|