Learn how to make use of exciting visual aids to build interest and anticipation for your product.
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LinCademy, a trailblazer in e-learning since 2020, boasts a wealth of expertise from a dedicated team. Our cadre includes Subject Matter Experts (SMEs), accomplished instructional designers, multimedia creators, and seasoned instructors. Guided by our esteemed founder Khalid Mohamed, an educator and e-learning researcher with over two decades of experience, LinCademy is poised to redefine online education. LinCademy's commitment to excellence is showcased in our students' success. With an imp
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Who this course is for:
- Anyone interested in knowing how to have a successful product launch
What you’ll learn:Â
- Ideas on how to have a successful launch
- Marketing strategies to introduce your product
- Build interest and anticipation
- How to make create and make use of visual aids
Requirements:Â
- No prior knowledge is required to take this courseÂ
There is a pressure on companies to create ideas for new products, and the journey from the initial idea till reaching a successful product launch is not easy and paved with many challenges. 30,000 new products, every year, are introduced to the market, but 95% of them fail, according to professor Clayton Christensen in Harvard Business School.Â
What separates successful launches of products from failure ones is a structured approach for developing a product marketing strategy that needs to focus on the pre-launch stage. Pre-launch marketing is marketing efforts that focus on generating excitement and buzz for new products or services before they launch. The aim of pre-launch marketing campaigns is to build up interest and anticipation so customers or clients will be eager to buy the product or service from you when launch day arrives.
One of the best marketing strategies to protect your new product or service from any fail and to be within the 5% of successful products and services is to create an amazing and professional launch video that can build up interest and anticipation so customers or clients will be eager to buy the product or service from you when launch day arrives and will boost the initial success of your product.
This step-by-step course from LinCademy will help you discover and practice how to launch your product or service through a series of videos. You will learn how to plan, design and develop your marketing videos the right way through real experience and not only theory.Â
Our Promise to You
By the end of this course, you will have learned how to create buzz by using videos in your product launch.
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Course Curriculum
| Section 1 - Create Buzz Using Videos For Your Product Launch | |||
| Introduction | 00:00:00 | ||
| Planning Your Product Pre-Launch | 00:00:00 | ||
| What’s Needed For Pre-Launch | 00:00:00 | ||
| Overview Of The 4-Step Video Blueprint | 00:00:00 | ||
| Blueprint For Motivation And Hope (Video 1) | 00:00:00 | ||
| Blueprint For The Educate (Video 2) | 00:00:00 | ||
| Blueprint For The Secret System (Video 3) | 00:00:00 | ||
| Blueprint For The Offer (Video 4) | 00:00:00 | ||
| Creating A Professional Video | 00:00:00 | ||
Course Review
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Transformative Course for Elevating Product Launch Skills
This course is a game-changer for mastering product launches, providing key insights on successful strategies, marketing tactics, and creating compelling visual aids. Highly recommended for anyone looking to enhance their product introduction skills.