This course is designed for those interested to learn the basics of influencer marketing, discovering influencers, contacting them, assessing marketing campaigns, and measuring them.
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Who this course is for:
- Influencer marketers
- Vloggers
- Social media influencers
What you’ll learn:
- How to discover influencers
- How to contact influencers
- Assess influencer marketing campaigns
- Measure influencer marketing campaigns
Requirements:
- No prior knowledge required to take this course
Marketing has evolved over the years and we will explore it in this course.
The first section will explore a brief introduction to Influencer Marketing where insight will be given to understand the different tiers of influencers: micro-influencers, macro-influencers, and mega influencers.
We will then explore how to find influencers using free and paid-for methods, how to communicate with influencers, and finally how to measure influencer marketing campaigns.
Our Promise to You
By the end of this course, you will have learned about influencer marketing.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about influencer marketing.
Course Curriculum
| Section 1 - Introduction | |||
| Introduction | 00:00:00 | ||
| Section 2 - Types Of Influencers | |||
| Micro, Macro, Mega | 00:00:00 | ||
| Section 3 - Mistakes Companies Make | |||
| Setting Up For Success | 00:00:00 | ||
| Campaigns That Have Gone Wrong | 00:00:00 | ||
| Section 4 - Finding Your Ideal Influencer | |||
| How To Find An Influencer | 00:00:00 | ||
| Section 5 - Communication | |||
| Influencer Communication | 00:00:00 | ||
| Section 6 - Partnership And Collaboration Strategies | |||
| Paid Promotions | 00:00:00 | ||
| Gifts And Giveaways | 00:00:00 | ||
| Brand Ambassador And Affiliates | 00:00:00 | ||
| Section 7 - Measuring The Campaign | |||
| Tracking Your Campaign | 00:00:00 | ||
| Measure Your Objectives | 00:00:00 | ||
Course Review
5.0
2 RatingsRelated Courses
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Great Information!
Marguerite delivered all the basics. Very easy to understand and not too complicated to retain information. I am confident that I could use this marketing technique now. Thank you!
Very engaging and informative! I watched as an Influencer rather than as a Company
Marguerite is highly engaging and presents the material in a very logical progression and with an exceptional presence!
I took this course as an Influencer, not as a company, and still got a lot out of her course. It gave me information that is apropos to working with companies that are constantly trying to engage me to work with their products. (Most are worthless, and I have to be extremely picky). I am a top 50 ranked Reviewer for Amazon and receive dozens of reviews or similar requests every day.
Great resources discussed in this course that are good for both companies AND Influencers to be aware of.
She earns a High Five Stars from me, along with my honest and very hearty recommendation for companies looking to work with influencers and wanting to know the ins and outs of the process. It is also highly recommended for aspiring Influencers to understand the Company side of their decision-making and selection process.
Bravo, Marguerite! Love the accent too! 😁